The Sales Playbook to Boost Your Company’s Revenue

The Sales Playbook to Boost Your Company’s Revenue

Are you looking to create a sales plan for your business? Or maybe you’ve been in business for a while but never had a formal sales process? Either way, this sales playbook is for you. Creating a sales plan may seem daunting, but it doesn’t have to be. By...
How to Build Landing Pages to Skyrocket Your Business

How to Build Landing Pages to Skyrocket Your Business

A landing page is a web page that is intended to elicit a response from visitors. This might be anything from making a purchase to signing up for a newsletter or downloading a white paper. Landing pages differ from traditional websites in that they are optimized...
How to Nurture Leads Into Customers with Automation

How to Nurture Leads Into Customers with Automation

As a marketer, you know that getting leads is fantastic — but not all leads are at the point where they can be considered sales-ready. Take a look at your existing sales funnel. How long does it typically take for a lead to become a customer after his or her...
How to Supplement Your Marketing Efforts with Paid Advertising

How to Supplement Your Marketing Efforts with Paid Advertising

The best way to use paid advertising is to drive traffic to a page that has a specific call-to-action, such as subscribing to your blog, downloading an ebook, or signing up for a free trial: such as the landing pages. You don’t want to just pay for traffic, you want...
How to Convert Visitors Into Leads with Landing Pages

How to Convert Visitors Into Leads with Landing Pages

Once you’ve optimized your website, launched your blog, and started promoting content on social media and it’s been several weeks, you’re probably starting to see a spike in web traffic. There’s only one problem. All of that traffic to your site isn’t generating any...
Best Social Media Platforms For Marketing

Best Social Media Platforms For Marketing

It is important to remember that something that characterizes the success of content going “viral” is when it gets re-shared across different platforms. We have all seen viral tweets screenshot and shared on Instagram or Facebook. While it does not happen to everyone,...