How to Use Social Media for Marketing

How to Use Social Media for Marketing

If you’re like most business owners, you know that social media marketing is important but may not know where to start. In this blog post, we’ll walk you through the basics of social media marketing and show you how to use it effectively. First,...
The Sales Playbook to Boost Your Company’s Revenue

The Sales Playbook to Boost Your Company’s Revenue

Are you looking to create a sales plan for your business? Or maybe you’ve been in business for a while but never had a formal sales process? Either way, this sales playbook is for you. Creating a sales plan may seem daunting, but it doesn’t have to be. By...
How to Build Landing Pages to Skyrocket Your Business

How to Build Landing Pages to Skyrocket Your Business

A landing page is a web page that is intended to elicit a response from visitors. This might be anything from making a purchase to signing up for a newsletter or downloading a white paper. Landing pages differ from traditional websites in that they are optimized...
How to Measure the Effectiveness of your Digital Marketing

How to Measure the Effectiveness of your Digital Marketing

When you review your marketing activities, figure out what you want to improve. Do you want more people coming to your blog? Do you want to convert more of the visitors on your home page into leads? Get into the mindset of constantly looking for new opportunities. Set...
How to Nurture Leads Into Customers with Automation

How to Nurture Leads Into Customers with Automation

As a marketer, you know that getting leads is fantastic — but not all leads are at the point where they can be considered sales-ready. Take a look at your existing sales funnel. How long does it typically take for a lead to become a customer after his or her...